{"id":5294,"date":"2025-08-19T15:14:25","date_gmt":"2025-08-19T13:14:25","guid":{"rendered":"https:\/\/vrsac.wordcamp.org\/2025\/?post_type=wcb_session&#038;p=5294"},"modified":"2025-08-27T20:51:49","modified_gmt":"2025-08-27T18:51:49","slug":"vise-kupaca-uz-pristupacnost-bez-veceg-budzeta","status":"publish","type":"wcb_session","link":"https:\/\/vrsac.wordcamp.org\/2025\/session\/vise-kupaca-uz-pristupacnost-bez-veceg-budzeta\/","title":{"rendered":"Vi\u0161e kupaca uz pristupa\u010dnost, bez ve\u0107eg bud\u017eeta &#8211; [SR]"},"content":{"rendered":"\n<p>Istra\u017eivanja u Americi pokazuju da osobe sa o\u0161te\u0107enjem vida odustanu od \u010dak <strong>70% online transakcija<\/strong> zbog digitalnih barijera. To zna\u010di da mnogi e-commerce biznisi gube zna\u010dajan profit jer ne prilago\u0111avaju online okru\u017eenje potrebama osoba sa invaliditetom.<\/p>\n\n\n\n<p>Cilj ovog predavanja je da poka\u017ee kako se pristupa\u010dnost mo\u017ee iskoristiti kao <strong>strate\u0161ka prednost<\/strong> i put ka rastu poslovanja.<\/p>\n\n\n\n<p>U\u010desnici \u0107e:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>razumeti \u0161ta je digitalna pristupa\u010dnost i za\u0161to donosi rezultate;<br><\/li>\n\n\n\n<li>nau\u010diti kako da izvr\u0161e <strong>brzu procenu pristupa\u010dnosti sopstvene prodavnice<\/strong>;<br><\/li>\n\n\n\n<li>dobiti prakti\u010dne savete i primere optimizovanih e-commerce re\u0161enja;<br><\/li>\n\n\n\n<li>saznati na koji na\u010din pristupa\u010dnost privla\u010di ne samo osobe sa invaliditetom, ve\u0107 i \u0161iru publiku;<br><\/li>\n\n\n\n<li>videti primer potpuno pristupa\u010dne prodavnice, kao i smernice za pristupa\u010dne mobilne aplikacije.<br><\/li>\n<\/ul>\n\n\n\n<p>Predavanje je namenjeno vlasnicima e-commerce biznisa, direktorima prodaje, developerima, marketarima i product menad\u017eerima.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Istra\u017eivanja u Americi pokazuju da osobe sa o\u0161te\u0107enjem vida odustanu od \u010dak 70% online transakcija zbog digitalnih barijera. To zna\u010di da mnogi e-commerce biznisi gube zna\u010dajan profit jer ne prilago\u0111avaju online okru\u017eenje potrebama osoba sa invaliditetom. Cilj ovog predavanja je da poka\u017ee kako se pristupa\u010dnost mo\u017ee iskoristiti kao strate\u0161ka prednost i put ka rastu poslovanja. [&hellip;]<\/p>\n","protected":false},"author":20890825,"featured_media":0,"template":"","meta":{"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"jetpack_post_was_ever_published":false,"_wcpt_session_time":1757773200,"_wcpt_session_duration":2400,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[5267,5313],"footnotes":""},"session_track":[28],"session_category":[],"class_list":["post-5294","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-track-1"],"jetpack_sharing_enabled":true,"session_date_time":{"date":"13.09.2025","time":"16:20"},"session_speakers":[{"id":"5267","slug":"aleksandra-antic","name":"Aleksandra Anti\u0107","link":"https:\/\/vrsac.wordcamp.org\/2025\/speaker\/aleksandra-antic\/"},{"id":"5313","slug":"lazar-bulatovic","name":"Lazar Bulatovi\u0107","link":"https:\/\/vrsac.wordcamp.org\/2025\/speaker\/lazar-bulatovic\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/vrsac.wordcamp.org\/2025\/wp-json\/wp\/v2\/sessions\/5294","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vrsac.wordcamp.org\/2025\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/vrsac.wordcamp.org\/2025\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":2,"href":"https:\/\/vrsac.wordcamp.org\/2025\/wp-json\/wp\/v2\/sessions\/5294\/revisions"}],"predecessor-version":[{"id":5988,"href":"https:\/\/vrsac.wordcamp.org\/2025\/wp-json\/wp\/v2\/sessions\/5294\/revisions\/5988"}],"speakers":[{"embeddable":true,"href":"https:\/\/vrsac.wordcamp.org\/2025\/wp-json\/wp\/v2\/speakers\/5267"},{"embeddable":true,"href":"https:\/\/vrsac.wordcamp.org\/2025\/wp-json\/wp\/v2\/speakers\/5313"}],"author":[{"embeddable":true,"href":"https:\/\/vrsac.wordcamp.org\/2025\/wp-json\/wporg\/v1\/users\/lazar993"}],"wp:attachment":[{"href":"https:\/\/vrsac.wordcamp.org\/2025\/wp-json\/wp\/v2\/media?parent=5294"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/vrsac.wordcamp.org\/2025\/wp-json\/wp\/v2\/session_track?post=5294"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/vrsac.wordcamp.org\/2025\/wp-json\/wp\/v2\/session_category?post=5294"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}